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AMSOIL, Inc. Building

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National Trade
Publication
Praises AMSOIL!

LNG
Publishing Company, Inc.
In the March 2003 issue of
Lubes 'n' Greases,
Automotive Editor David McFall wrote an
in-depth article on the subject of extended oil drain intervals and
touted AMSOIL as a safe, cost-effective and environmentally preferred
choice. He praised AMSOIL for their commitment to excellence and labeled
AMSOIL "unshackled"
for never conforming to industry norms and standards.

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AMSOIL 10W-30 Motor Oil and ten
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impressive test results!

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AMSOIL Applauded for Extended Drain Technology
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Lubes 'n' Greases Automotive Editor David McFall, who once
spent five years at the American Petroleum Institute, wrote
an in-depth article (February 2003) on the subject of
extended oil drain intervals.
McFall writes,
"Wrapped
tightly inside the industry-coerced 3,000-mile strait
jacket, consumers get suckered into frequent drain
intervals and millions of unnecessary oil changes."
McFall revealed that
U.S. motor oils are only required to meet a minimum
performance standard. Though the current "starburst"
certification decreases the likelihood that consumers
would get substandard oils, it only offers consumers a
"one-size-fits all" quality level. In a subsequent
column (March 2003), he reported, "U.S. vehicle
manufacturers have expressed interest in lengthening
drain intervals. General Motors has stated it wants to
compete on drain intervals, but the current
lowest-common-denominator system offers little incentive
or opportunity for technical enhancements."
Meanwhile, in
Europe, with a tiered motor oil system and car
manufacturers that encourage longer drain intervals if
higher quality oil is used, McFall reported that the
average oil change is 10,000 miles. In his in-depth
article, he pointed out several differences between the
two continents, such as who owns the engine oil's
technical specifications. In the U.S. the oil industry
owns them, whereas in Europe the car manufacturers do.
He also noted that Europeans have no oil licensing
system and no instant oil change outlets as in the
United States, many of which are owned by the major oil
companies.
McFall examined how
three U.S. oil companies (ExxonMobil, Shell Oil and
AMSOIL) are tackling the controversial issue of oil
drain intervals. He labeled ExxonMobil "shackled" for
telling U.S. motorists to follow the oil change
intervals recommended by their car manufacturer for one
of their motor oils that claims to meet European
specifications -- specifications that are intended to
extend oil drain intervals. McFall expressed, "Here, in
a nutshell, is this observers' take on ExxonMobil's and
the oil industry's 'owner's manual' position: It is
designed solely to increase motor oil sales." |
McFall labeled
Shell, owner of Pennzoil-Quaker State, "semi-shackled"
and gave them credit for offering an API unlicensed oil
formulated with substantially enhanced protection
capability and selling at a premium over conventional
oils, but adds, "Pennzoil declines to assist consumers
in any way in identifying how long this product should
be used before it should be replaced." He also pointed
out that Shell has worked closely with European
automakers on extending drain intervals there, but here
in the U.S. they continue to promote their Jiffy Lubes
and saturate the media with their 3,000-mile advertising
blitzes.
McFall labeled
AMSOIL "unshackled" for never conforming to industry
norms and standards. "Amsoil,
which claims to be the world's largest independent
marketer of synthetic engine oil," McFall writes,
"stakes its reputation on longer drain intervals (up to
35,000 miles) and backs it up with a full replacement
engine warranty. Moreover, it has done so for three
decades without a single proven case of oil-related
failure in an engine covered by its warranty." McFall
added, "Purists can sniff that Amsoil's data isn't
derived from a controlled field study, but the sheer
mountain of vehicle miles over three decades, and the
absence of any confirmed performance, wear or
maintenance issues, speaks volumes."
McFall labeled
AMSOIL, "a flat-out bargain" and credited AMSOIL for
providing an environmental bonus.
AMSOIL continually
researches new technologies and chemistries that others
won't touch because of the cost and has a billion miles
worth of oil analysis and 30 years of satisfied
customers. AMSOIL motor oils surpass even the most
stringent European volatility standards, providing
superior protection for extended drain intervals. But,
perhaps most importantly, unlike the major oil
companies, AMSOIL stands behind each of their products
with their product warranty, so consumers know right up
front how long their products are formulated to last.
Click here to go to the
AMSOIL, Inc. website and see the entire
Lubes 'n' Greases article in read-only PDF format
(157k).
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| AMSOIL, the leader in automotive synthetic
lubrication, produced the world’s first API-qualified synthetic
motor oil in 1972. Trust the extensive experience of AMSOIL, The
First in Synthetics®,
to do the best job protecting your engine. |
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